Forex Broker OANDA Appoints New Chief Marketing Officer

Leading forex trading firm OANDA has appointed a new marketing chief as it seeks to expand its business internationally.

OANDA appointed Drew Izzo to the post of Chief Marketing Officer, where he will guide the broker’s global marketing and communication strategies. Before joining OANDA, Izzo was the Chief Executive Officer of Athlete.com, where he was also the co-founder. He also worked in various marketing roles with different companies, including at Interbank FX, which was later purchased by TradeStation two years ago.

“With the perfect mix of entrepreneurial spirit, marketing vision, and forex experience, Drew is a valuable addition to our senior management team,” said Ed Eger, President and CEO, OANDA Corporation in a press release. “Coupling his bent for research and analytics as the backbone of a sound strategy, and with an emphasis on the customer’s voice, I know that Drew is a good fit for the OANDA brand. He will further distinguish our company as an industry leader and the best choice for every trader worldwide.”

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Commenting on his appointment, Izzo said: “I’m excited to join OANDA, a world-class company that’s renowned for its transparency, technology, customer service and regulatory excellence,” Izzo said. “As CMO, I look forward to embracing the challenges and opportunities helping OANDA continue its remarkable success as the world’s greatest forex broker.”

In a separate report, investment company ReliantCo will launch UFX.com, a trading platform that will complement its other platform UFXMarkets, which deals in 90 tradable assets.

“We want to awaken the Trader inside everyday people and to help them to reach their full trading potential,” Dennis de Jong, the Managing Director at UFX.com, in a press release. “We break down important financial data and explain it in simple terms that help our Traders to make sense of global markets and to think like professionals from day one.” To register for a free 2-week subscription to ForexMinute Premium Plan, visit www.forexminute.com/newsletter.

To contact the reporter of this story; Yashu Gola at yashu@forexminute.com