Image Source: TM Editors’ note: This article discusses a penny stock and/or microcap. Such stocks are easily manipulated; do your own careful due diligence.Bouygues () is a French conglomerate with a wide range of assets: a construction business, a TV business, and a telecom business.It is one of the biggest construction companies in Europe with construction sales of around EUR 25 billion-EUR 30 billion.Bouygues one of four telecom operators in France, with both mobile and fixed operations and showed EUR 7.7 billion in telecom revenue in 2024. It is also the owner of TF1, one of the main media and TV companies in France.The company was founded in 1952 and is based in Paris, France.Three key data points gauge BOUYY or any dividend paying firm.The key three are:(1) Price(2) Dividends(3) ReturnsThose three keys also best tell whether any company has made, is making, and will make money.BOUYY PriceBouygues’s share price fell 16% from $7.24 to $6.37 as of Monday’s market close.In the past 10 years the company’s share price has rarely been less than $5.00 nor more than $10.25. Bouygues’s price reached that all time high April 5, 2018.If shares trade in the range of $5.00 to $10.00 this next year, the recent $6.37 share price might grow to $6.62. Of course, BOUYY share price could also drop about the same $0.25 estimated amount, or more.My $0.25 price upside estimate is based on the average of Bouygues’s one-year price gains over the past 2 years.BOUYY DividendBouygues has paid variable annual dividends since May 2009. The company’s most recent Annual dividend of $0.41 was declared April 16th for shareholders of record April 29th and the payout was made May 20th. The timing will likely be similar this year.That Annual dividend yield was 6.43%, as of Monday’s closing price.BOUYY ReturnsPutting it all together, a $0.66 estimated annual gross gain per share shows up by adding Bouygues’s annual $0.41 dividend to the estimated price upside of $0.25, totals that $0.66 gross gain.A little under $1000 buys 157 shares at Friday’s $6.37 share price.A $10 broker fee (if charged), collected half at purchase and half at sale, might take about $0.064 per share out of the $0.66 gross-gain to give us a net gain of $0.596 X 157 shares = $93.57 for about a 9.35% estimated net gain for the year.Furthermore, the $64.30 annual estimated dividend from $1k invested is over 10.25 times more than the $6.37 single share price. By these numbers, BOUYY could be an ideal dividend dog.Therefore, you might choose to pounce on Bouygues. It is a 72 year-old variable annual dividend paying industrial construction and engineering conglomerate with a 15-year dividend record.The exact track of Bouygues’s future price and dividend will entirely be determined by market action and company finances.Remember the best measure of stock value is through direct ownership of shares.More By This Author: